Name of the Show: CPhI Location: Madrid, Spain. Date: 13th – 15th October Name of the Company: MSN Location of the Company: Hyderabad, India About the Company: Founded in 2003, the Hyderabad-based MSN Laboratories is one of the fastest growing research-based pharmaceutical company in India. Boasting a diverse product portfolio, with multiple products in the market and the pipeline, MSN has 8 API (including Oncology) and 3 finished dosage facilities (including one for oncology) and an integrated R&D Center for…
Why trade show graphics matter for your business?
The need for spectacular trade show display graphics is inevitable. None can deny its importance. Great graphics are interactive elements creating sizeable impact across an exhibition hall. Experts believe graphic integration in an exhibition hall is one of the factors determining people’s turnaround on an exhibition stand. If done in a right way or serviced by an expert booth construction designer, your exhibition stand will instill memorable experience in your visitors’ minds. There are some allied factors responsible for making…
Does Your Exhibition Booth Stand have Storytelling Effects?
“Storytelling reveals meaning without committing the error of defining it.”- Hannah Arendt Storytelling is the science of imprinting pictures on the minds of others. A book with perfect stories makes grand sales. Whether it is writing books or representing business, compelling stories create far-reaching effects for your target audiences/prospects. Therefore, when it comes to promoting products and services in an offline marketplace like a trade show, it is important to have your stand convincing storytelling effects. What do you think…
5 Tips to Get Maximum Visitor Counts at Your Exhibition Stand
The ulterior motive behind an exhibition stand is to drive maximum engagement of visitors. However, such engagement falls flat under the absence of basic and radical approach. This explains what it takes to drive a large number of people at exhibition stand. The article jots down 5 crucial tips to this context. Think from the perspective of people Unless you get the better understanding of people’s wants/desires and what makes them tick straight away, any effort to get their attention…